Independent Designer · Brand & Packaging
Making ideas visible
I work with brands to give good ideas a visual identity of their own. From the first sketch to the smallest detail, I bring strategy, typography and art direction together to make work that feels considered, distinctive and alive.
I’m Mira Sen, an independent brand and visual designer in Mumbai, exploring the intersection of identity, packaging and visual storytelling through thoughtful typography, materials and detail.
Brand Identity
Packaging Design
Visual Communication
Art Direction
Editorial Design
Digital Design
Typography
Adobe Illustrator
Figma
A few recent things
Design process
From first thoughts to finished details.
Explore the Direction
This is where things get interesting. I explore visual references, typography, colour, composition and different creative possibilities before bringing the strongest ideas together into a clear direction.
2
Make It Real
Once the direction feels right, I work through the details — refining the identity, testing applications and preparing the final artwork. The aim is to make sure the design works beyond the presentation and holds together in its actual use.
3
WHAT I DO
Creating distinctive brand identities, thoughtful packaging and cohesive visual experiences for emerging and established brands.
Brand Identity
Visual Identity Systems
Art Direction
Editorial Design
Packaging Design
Brand Identity
A brand is more than its logo. I develop visual identities that bring together typography, colour, graphic elements and a consistent visual language — giving a business a recognisable presence across different platforms.
Packaging Design
From the first glance on a shelf to the details someone notices in their hands, packaging has its own language. I explore structure, typography, materials and layout to create packaging that feels right for the product inside.
Digital Design
Websites and digital interfaces deserve the same attention as physical design. I create thoughtful layouts and visual systems that make digital experiences feel like a natural extension of the brand.
Art Direction
Images have a personality of their own. I work with composition, lighting, styling and visual references to create a consistent direction for brand imagery, campaigns and product presentations.
Client Reviews
A good project is also a good working relationship. Here’s what a couple of people have said about working together.
270+
Projects Completed
12+
Industries worked across
7+
Years of experience
A FEW QUESTIONS
Some things you’re probably wondering before getting in touch. Here’s a little more about how I work, the projects I take on and what to expect.
Product Design
Brand Identity Design
Branding
What kind of design work do you take on?
My work mainly focuses on brand identity, packaging and art direction. I also take on editorial and digital design projects, particularly when they are part of a larger brand system.
How do we get started?
What design tools do you work with?
How long does a project usually take?
Do you include revisions?
What industries do you work with?
Do you offer website design and development?
How do you charge for projects?
Can you redesign an existing brand or website?